Little Red Riding Hood Loves Cheerios

I find it endlessly fascinating how people use fairy tales in everyday life. From a writing standpoint, I know I'm drawn to them because they're such a powerful tool. They're part of our cultural language, which means you can assume a basic knowledge of the imagery and motifs and then use them to discuss something else.

Like perfume. Or Cheerios.

Check out these TV commercials that use Little Red Riding Hood. I love how the motifs and themes are reinterpreted.

Chanel No. 5

Adidas

7-Up

Honey Nut Cheerios

Kraft

Super Golden Crisp

Optimum

Plazma

Sasktel

Snowdrift Shortening

Alarm Hawaii

Anabuki-Chan (the most bizarre commercial of all)

Believe it or not, that last one is for a construction company!